Dear Recruiters, If You’re Still Not On Clubhouse, You’re Missing Out On Business
What’s this buzz about the Clubhouse app really? And do recruiters need to be on one? Here, Recruit CRM is decoding it for you.
A new social media app on the radar? Yeah, you heard that right. Honestly, did social media enthusiasts need another option on their list? Apparently…yes! Recruiters need Clubhouse just as much Clubhouse needs recruiters. Keep reading to find out why.
So, What Exactly Is Clubhouse?
Clubhouse is the new social media platform that delivers an all-audio social media experience for its users on a really huge scale. People from all over the world are now on Clubhouse and this has become the latest trend. However, here’s the catch. Currently, users can access Clubhouse if they’re invited to it and only if they’re iOS users (this is because they’re still in private beta mode and they shall soon open for everyone).
At any given point in time, there are thousands of Clubhouse rooms where experts and amateurs are all talking about their area of expertise, their hobbies, professions and so on. Social media experts often argue how this can prove to be a tough competition to LinkedIn, and mind you, they’re not wrong.
One of the major reasons why Clubhouse has succeeded is because of its play on FOMO (Fear Of Missing Out). The content team at Recruit CRM honestly was manipulated by the above (in the right way). The FOMO was so huge that a few of the team members hawked LinkedIn till half of our team members were on it!
Can you image Clubhouse grew from 3.5 million global downloads to about 8.1 million global downloads in just a matter of 2 weeks?!
Obviously, one can attribute this to Elon Musk and Mark Zuckerberg but even if they hadn’t tweeted about the same, Clubhouse had already created its own growing user base. It’s like podcasting that never stops!
Why Do Recruiters Need To Be On Clubhouse?
Mind you, the conversations that happen in the Clubhouse rooms are not available for playback and as a result, if you’re not present in a certain room, you’re missing out on vital and interesting discussions on topics of your choice. A lot of recruiters have told us how they spent an invaluable amount of time surfing through the app, trying to find out rooms of their choice or even host open rooms for everyone to join. Can you imagine the wide scope this presents for your business?
- You can practically build your own brand for free without any extra investment. Or if you’re struggling to find that proper brand image for your recruitment agency, Clubhouse is where you must certainly conform!
- You can invite your candidates for a prospective warm-up round before their first interview. How great would that be for a positive candidate experience?
Read more: 5 Ways Recruiters Can Use Clubhouse App For Business Growth
- If you believe in word-of-mouth campaigns, this is the ultimate app of your dreams. Be extremely strategic with the kind of HR rooms you’re joining or recruiters you’re talking to. The more value you provide to your room attendees, the more likely they’re going to spread positive word-of-mouth about your recruitment business.
- Make sure your brand’s bio is as accurate and succinct as possible. Don’t include a lot. It’s essential to stick to creating concise points. Reach out to people via LinkedIn for collaborations on Clubhouse and host successful rooms in no time.
Apart from the above benefits, recruiters and recruitment entrepreneurs can easily connect with other recruitment leaders and hiring managers from various part of the globe, thereby helping you learn a great deal too apart from promoting your business.
Happy Clubhousing!